Makeup is important for showing. Its enhances features so the judge, who is standing far away from the rail, can see expression
easier. It also helps prevent the rider from looking shiny and washed out which can give the illusion of nervousness.
How to Apply Makeup and Makeup Techniques
Tips for Makeup Application for Pictures (applies to showing)
How to Have a Stay Put Blue Ribbon Look - Blue Ribbon Diva
How to: Pin Your Coat, Pin Down Your Pants, Tape Your Gloves, Tape Your Shirt, Cut a Perfect Back Number, Tape Boots
Clean Your Boots and Gloves
How to Make a Pretty Equitation Bun